A-Rod’s No “Hero”

According to Fox News, Alex Rodriguez is beginning to feel the repercussions of his admitted use of steroids. As Michael Phelps found out, those big companies that pay major fees to endorse their products expect their athletes to be squeaky clean—at least in public.

One of A-Rod’s recent lucrative endeavors was a commercial for “Guitar Hero World Tour” along with Michael Phelps and Kobe Bryant. Wonder what unlucky exec brokered that one? This endorsement is headed down the drain, with Nike likely to follow. Why is so much flack expected from clients? A source told Fox News:

“There is an incredible backlash due to the fact that he was supposed to save baseball from the whole Barry Bonds steroid incident and as it turns out he’s done the same thing. While there has been no official word of lost endorsement deals, the assumption is that he definitely will lose some because his image has been tainted.”

Like leaving his wife and little kids to fool around with Madonna didn’t taint it?

 

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