Posts Tagged ‘Fashion’
Lauren’s Lackluster Line
Wednesday, July 16th, 2008
Lauren Conrad, who last night went back on her word and refused to walk a charity fashion show (with her dog) for the Humane Society’s 9th annual Paws for Style event, is not having a good week. Besides getting bad press for said fashion show, her clothing line seems to be going for broke. Kitson, the celebrity-fave boutique in West Hollywood, has decided to drop Lauren’s fashion line. Kitson owner Frasier Ross said that initially the line was doing well, but he had a hard time getting Lauren to commit to doing any promotional work. “They need to realize it’s no different than selling your album, your TV shows, your movies,” Ross said. “You have to keep promoting it.” Well, it IS hard being in an unscripted reality show. I mean, imagine all the lines she doesn’t have to memorize. Who has time to promote a clothing line, right? Maybe our little Lauren should start taking marketing classes at FIDM.
